Inquire Alex portfolio with Essence
Alex Kauffman is a design engineer building accessible systems for teams who give a damn.
Experiments and writing that explore new directions in systems, tools, and product design.
DEAF CREATIVES—6 WAYS AGENCIES CAN CREATE ACCESSIBLE AND INCLUSIVE ENVIRONMENTS
AdAge - 3 min read
Hook Agency highlights six key insights from Alex Kauffman's article published in AdAge.
Hook Article - 1 min read
Utilizing Figma's variable feature for displaying ads to help reduce production time.
LinkedIn - 1 min read
After years in fast-paced agencies, I build for product teams that value systems over asset delivery. I ship visuals, accessibility, and front-end code with a focus on clarity, interaction, and long-term thinking.
Bio
Alex Kauffman is a Design Engineer focused on clarity, interaction, and systems thinking. With a BFA in New Media Design from RIT, he blends creative direction with systems logic to build tools that prioritize long-term utility over simple asset delivery.
His work is driven by building accessible, impact-focused products. He’s particularly interested in teams like Microsoft’s Xbox Accessibility group and platforms such as Toast that make everyday interactions more inclusive.
His work is rooted in engineering accessible, impact-focused products. He is drawn to technical challenges that make everyday interactions more inclusive, such as the hardware-software synergy of Microsoft’s Xbox Accessibility group or the operational complexity of platforms like Toast.
Outside of the screen, Alex is a dirtbike 450r rider and currently pursuing further academic studies to deepen his technical foundation in complex systems. He travels and seeks out unfamiliar experiences that push his perspective—whether he's on a bike, in the classroom, or exploring a new city.
Skills
- Interactive Systems
- Feature Scoping
- Prototyping & Wireframing
- UI/UX Engineering
- Accessibility Design
- Python, SQL
- HTML/CSS
- JavaScript
- Git / GitHub
- Responsive Design
- Agile Workflow
- Design System Architecture
- Cross-Functional Leadership
- Systems Thinking
Education
Rochester Institute of Technology
Bachelor of Fine Arts,
New
Media
Design
GPA: 3.69/4 - Magna Cum Laude
Interests
- Human Factors & Ergonomics
- Structural Design Systems
- Product Strategy
- Physical Infrastructure & Logic
©2026
Made by Alex Kauffman